Journal Articles Articles

Climate Discussion Echoes Tobacco Debate

In 1962, Luther Terry, the Surgeon General of the Public Health Service, established the Surgeon General’s Advisory Committee on Smoking and Health. On 11 January 1964, he released the committee’s report, “Smoking and Health: Report of the Advisory Committee to the...

Climate Change Education through TV Weathercasts: Results of a Field Experiment

A field study shows that on-air and online education provided by a TV meteorologist over the course of one year improved viewers’ understanding of climate change. Download the Article Here.

Fracking Controversy and Communication: Using National Survey Data to Understand Public Perceptions of Hydraulic Fracturing

The recent push to develop unconventional sources of oil and gas both in the U.S. and abroad via hydraulic fracturing (“fracking”) has generated a great deal of controversy. Effectively engaging stakeholders and setting appropriate policies requires insights into...

If They Like You They Learn From You: How a Brief Weathercaster-Delivered Climate Education Segment is Moderated by Viewer Evaluations of the Weathercaster

Local television (TV) weathercasters are a potentially promising source of climate education, in that weather is the primary reason viewers watch local TV news, large segments of the public trust TV weathercasters as a source of information about global warming, and...

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