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Cool Climate Communication
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post
your favorite examples of effective climate change communication
... and comment on ours!
We're looking for any form of communication – e.g., art, advertising, journalism, music, video, personal essay, or an entire social change campaign – that motivates or enables people and organizations to take actions that reduce greenhouse gas pollution.
Please share your favorite examples with us!
To register click here. A password will be emailed to you that will allow you to log in. You may change your password to one that's easier to remember through the profile section.
To submit an example, log in. Click on "post example" and answer the three questions as prompted by the online form.
To rate and comment on examples, log in. Click on an example. At the bottom of the screen, you will see a "rate and comment" option.
Questions? Problems? Contact us at climate@gmu.edu
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example:
commercials
What is the example of effective climate change communication? (Briefly describe; add links)
Planet Green's series of commercials - hilarious and a tad risque - make "environmentally friendly" look like something you'd actually want to watch.
What makes this example effective?
Lots of humor.
How might this example be relevant to other climate change communication initiatives?
Behavior change campaigns frequently involve a two-step process: engaging people, and then directing them to more information. These ads do nothing if not engage.
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| Hint: Click on Date to see the newest posts and on Rating to sort by stars. |
| Title | Posted By | Date | Rating |
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The Climate Project (TCP) is a grass-roots initiative to educate Americans about climate change, one community presentation... | Ed Maibach | 7/12/08 | |
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Good Magazine has teamed with Starbucks to deliver one conversation-starter sheet a week in the lead-up to the November pre... | Liam | 9/27/08 | |
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The United Kingdom’s “Act on CO2 Advice Line” is a toll-free hotline to receive personalized advice on ho... | Karen Akerlof | 7/12/08 | |
| Seen here at: http://www.carbonfees.org/home/, this is an "Open Letter to Congress" -- written by two senior EPA la... | Karen Akerlof | 7/03/08 | |
| The Great Lakes Cimate Change project was created by students at Michigan State University's Knight Center for Environmental... | David Poulson | 8/06/08 | |
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"How to be a climate hero: Something truly horrible is happening to the planet's climate" by Audrey Schulman was... | Connie Roser-Renouf | 7/08/08 | |
| This colorful sticker is intended for placement over a light switch as a reminder to turn the light off. A small hole can be... | Connie Roser-Renouf | 7/08/08 | |
| Using the already issued stamps from all over the world about climate change and about actions we can take (such as renewable... | panagiotis giannopoulos | 12/04/08 | |
| An example of effective climate change communication is the Ariel "Turn to 30" campaign reported on by Rod Newing o... | Carol Jeter | 7/11/08 | |
| The TV advertising campaign conducted by the International Association of Public Transport (UITP) and the United Nations Envi... | Carol Jeter | 7/12/08 | |
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I’m nominating a presentation on the Great Lakes Wiki as effective climate change communication. It is a collection o... | David Poulson | 7/08/08 | |
| It is the Tread Lightly campaign, sponsored by The Guardian, http://www.guardian.co.uk/environment/treadlightly . It is an in... | Anne Dorsey Mccauley | 7/08/08 | |
| This web site has three great e-cards that can be sent to friends and family. The e-card includes a link to a great CDC web s... | Melinda Villagran | 8/09/08 | |
| The campaign I am nominating is the Drive Smarter Challenge, which is put together by an alliance built by the Alliance to S... | Chip Gurkin | 7/08/08 | |
| Paris Hilton's video response to the McCain ad is well-produced satire that actually raises (briefly) energy policy issues.... | David Poulson | 8/06/08 | |
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